Design Research Area 4

UI/UX Design

 Go PyeongChang

2018 Winter Olympic

Global Official Application

UI/UX Design

Usability Research   

  • Assessment of global usability of the Research Map/GPS/Transportation components of "Go PyeongChang (English Version)"  

  • Research for the development of the future project.

Methodology

Research questions.

The study collects qualitative and quantitative data to answer several research questions, including:

Task completion - How well does the software support our customers’ ability to accomplish key goals and tasks?

Navigation and information architecture – How does the software structure support customers’ ability to accomplish their tasks? Can they navigate to where they want to go and accomplish their tasks quickly and efficiently? What pathways do they take?

Content and terminology – Do our customers understand the content, and does it help them accomplish their tasks?

Layout and visual design – What are our customers’ impressions of the visual design? 

Communication and software impressions - What are our customers’ overall impressions of the software? Does it adequately communicate what users can/are required to do with the software?

Funded: Korea Telecom (KT)

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